About the Olympic Channel


Olympic Channel Services is the corporate entity charged with creating and operating the Olympic Channel. Scroll down to see the answers to some of the frequently asked questions.

The Olympic Channel is a digital-first, multi-platform global media destination where fans can experience the power of sport and connect with the Olympic Movement all year round, especially in the periods between the Olympic Games.

The primary objectives of the Olympic Channel are the following:

  • Provide a platform for the continuous exposure of Olympic sports and athletes beyond the Olympic Games period and help create anticipation while providing opportunities to “re-live the experience” after the Games
  • Continuously highlight the relevance of the Olympic Movement’s ideals to the challenges of today’s world
  • Provide a platform for sharing the IOC’s very rich patrimonial assets and archives with the world and create additional value and content for the IOC archives
  • As a matter of priority, engage the young generations around the world using methods that are relevant to them, building understanding, entertainment and education

The Olympic Channel is a free platform and is currently available worldwide via mobile apps for Android and iOS devices and at olympicchannel.com after launching 21 August 2016 following the Rio 2016 Closing Ceremony.
The Olympic Channel was created with the smart device in mind, and features a responsive design that is adaptable on any screen or device. It also includes an option to register for a richer and more personalised experience, where users can follow their favourite athletes, teams, sports and countries to receive an individually-tailored content selection.
Athletes and fans can also follow Olympic Channel social media handles on Facebook, Instagram, Twitter and YouTube for more content.

Designed for a global audience, the Olympic Channel digital platform will showcase content from around the world. It is a channel about Sport, not necessarily a Sports channel.
The Olympic Channel is designed as an engaging digital conversation with athletes at the heart of the programming, and will include the full range of sports covered by Summer, Winter and Youth Olympic Games, as well as other international events.
It will present original series and shows, live sports events, news and highlights offering additional exposure for sports and athletes all year round. Original programming will include both short-form and long-form content, focusing on elite athletes, their quest for success and sport across the globe.

During each edition of the Olympic Games, the live broadcast of the competition will only be available from the Rights Holding Broadcast organisation in your territory. However, the Olympic Channel will provide complementary content that will enhance the viewer’s Olympic experience, not only during the Olympic Games, but throughout the entire year.

In addition to the free digital platform, athletes and fans can follow Olympic Channel social media handles on Facebook, Instagram, Twitter and YouTube for more content.
One of the key success factors of the Olympic Channel will be content discovery and shareability through both social media and the platform itself. This dynamic environment allows videos to be easily shared across social media, and encourages users to regularly interact with the Olympic Movement.

The Olympic Channel is currently available online and via a mobile app for Android and iOS devices. Following the launch of the global digital product in August 2016, our team is working to foster partnerships with other Olympic stakeholders, including rights-holding broadcasters and National Olympic Committees to develop localised versions of the Olympic Channel. Localised versions will offer language-specific user experiences on digital platforms, and will also include linear television programming options.

The Olympic Channel is initially offered in the English language with subtitling available in nine different languages for select premium content. Additional languages are currently in development and will be available in the coming months.

The Olympic Channel is free for users/viewers. However, some specific areas of content may be available on an exclusive basis to subscribers in the future.

The technical and production units of the Olympic Channel are located in Madrid, Spain, while the commercial and distribution department operates out of Lausanne, Switzerland, at the IOC headquarters.

The Olympic Channel is hiring for many key positions. Please visit the Jobs link to see a list of available opportunities.

Please visit the Contact page to submit any additional questions you may have to the Olympic Channel.